
Barnes and Noble, manufacturer of the Nook e-book reader, has announced that it has formed a partnership with Microsoft.
At the beginning of 2012, the US-based publisher announced its intention to separate the digital and publishing sides of its business. The new partnership with Microsoft will see a new company being formed in which it has a 82.4% stake and Microsoft a 17.6% stake.
The venture is a way for Microsoft to integrate Windows 8 into the Nook e-readers, whilst exposing the reader to a whole new customer base.
Microsoft’s president, Andy Lees said: "Our complementary assets will accelerate e-reading innovation across a broad range of Windows devices, enabling people to not just read stories, but to be part of them.”
30/04/12
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